Meet The essence Beauty Collective

 We’re forecasting a new must-have shade and it might surprise you! Taupe is having its main‑character moment in both beauty and fashion and getting a well-deserved rebrand from a boring background shade to a quiet luxury staple. We get it. Its cool-meets-warm vibe strikes just the right balance for everyday wear and every skin tone. Consider taupe as an understated power beauty move–subtle enough for daytime, yet bold enough to anchor a glam look, too. For 2026, we’re moving on from basic beige and embracing elevated neutrals that feel modern, versatile, and chic. Enter this Taupe It Up! eyeshadow palette. It brings dimensions without being overpowering, making it the ultimate swipe‑and‑go option for everyday looks. With layering,  the deeper taupe with silvery shimmers create instant smoky drama.   Palette Meets Perfection   What makes an eyeshadow palette a good one? Wearable colors and a mix of textures. This compact features six highly pigmented neutral shades, from taupe to silver to gunmetal, that you can use in so many different ways. Whether you go matte, shimmery or both, the glam options are endless!   The Art of Application   Did you know there’s a right way to use eyeshadow palettes? Consider this your users manual.   The lighter shades are designed for highlight areas like the inner and outer eye corners and along the brow bone for brightness.   The mid tones are great for crease definition. Whether your preference is to apply these after your lighter base shades or after, these can also be used for all-over color as a statement shadow look.   Save the deep tones for depth. These are perfect for achieving smoky eye looks or using them with this slanted eyeliner brush along the lash line for a soft eyeliner effect.   Lastly, the shimmery shades can be used as toppers for added dimension to any eye look.  Three Trending Looks To Try With the TAUPE It Up! Eyeshadow Palette       1. Soft & Sculpted   -Use the lightest matte taupe across the lid for a clean base.   -Blend a mid‑tone taupe into the crease for subtle definition.   -Finish with a touch of shimmer on the inner corner for understated radiance.   Pair this look with brushed‑up brows and a nude lip for that “effortless but elevated” look. 2. Smoky Taupe Glam   -Sweep the deeper taupe or brown shade across the lid and lower lash line.   -Layer the shimmer taupe in the center of the lid for dimension.   -Add the darkest shade to the outer corners for a sultry, smoky effect.   Complete with winged liner and a glossy lip for modern drama. 3. Monochrome Metallic Moment   -Apply shimmer taupe all over the lid for a foil‑like wash.   -Blend a matte taupe softly into the crease to ground the look.   -Highlight the brow bone and inner corner with the lightest shimmer shade.   Wear it with dewy skin and a taupe‑toned lip gloss for a true monochrome statement.  

Alayze is a 24-year-old beauty content creator based in Orlando, Florida, known for her thoughtful approach to discovering and sharing standout cosmetic products. She curates content that makes beauty feel accessible and inspiring by spotlighting products that are affordable, high-quality, and easy to use. Alayze’s goal is to build an authentic, uplifting relationship with her audience, rooted in the belief that creativity thrives in spaces driven by optimism and inclusivity.

Liv is a 22-year-old beauty content creator based in New Jersey + NYC. She has a love for all things beauty and shares unfiltered makeup and skincare content on social media. Her content ranges from chatty GRWMs; tutorials; beauty tips and tricks to today’s trends and creative makeup looks. Liv has been creating content for 5+ years and enjoys expressing herself through makeup. Her content is colorful, fun, authentic and inspiring. You can find her @liv.reese on Instagram and TikTok and @livreese on YouTube.  

Meet Ang, your internet big sister here for beauty, body confidence, lifestyle, and all the girl talk. She’s all about honesty over perfection, and loves showing the messy, unfiltered side of life. Expect authentic reviews, confidence-building content, and a space where we love fun makeup, everything girlhood, the occasional waxing session, and bringing a glow of melanin into every room.   

Hi! My name is Jakobe—I’m a Los Angeles based beauty creator passionate about makeup, haircare, and skincare. I love exploring products that enhance confidence, celebrate individuality, and make beauty fun and accessible for everyone.  

  Paloma is a 24-year-old Afro-Latina who’s all about beauty and everything that comes with it! She creates makeup and hair content that’s both fun and educational, helping her followers feel confident in their own skin. She also shares the more unfiltered side of things—realistic GRWMs and honest makeup & hair reviews, both the good and the bad! On YouTube, she gives an even deeper look into her life, showing both the aesthetic and the not-so-aesthetic. No matter the platform, she keeps things engaging, authentic, and always entertaining. Catch her on TikTok, Instagram, and YouTube at @palomahendersonn!

29 | Full-time beauty creator. Sensitive skin girlie. Your online beauty bestie with honest reviews you can trust    

I’m Kelly, a 29-year-old Jamaican creator who recently moved to NYC to chase my dream of becoming a full-time content creator. I create beauty and lifestyle content that’s fun, inspirational, honest, and relatable made for the girlies who love a good glow-up and a real connection. Community and authenticity are at the core of everything I share